4Kids Entertainment has inked an international promotional partnership with sandwich franchise Subway for Yu-Gi-Oh! GX.
Beginning March 24 through May 11, Yu-Gi-Oh! GX-branded premiums will be available exclusively with the purchase of any Subway Fresh Fit Kids Meal at participating restaurants in the US, Canada, Australia and New Zealand.
The promotion will launch in Subway restaurants in the UK and Ireland in April.
Each Subway Fresh Fit Kids Meal will include one of two collectible Yu-Gi-Oh! GX premiums based on the animated series currently airing on 4Kids TV on Fox on Saturday mornings.
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