Marvel Entertainment renews licensing deals

Marvel Entertainment has extended its licensing agreements with BBC for the children's footwear and Disguise for Halloween costumes.

March 18, 2008

Marvel Entertainment has extended its licensing agreements with BBC for the children’s footwear and Disguise for Halloween costumes.

Through their multi-year license agreements, BBC and Disguise will expand their offerings of Marvel-branded products this year to include merchandise based on this summer’s upcoming Iron Man and The Incredible Hulk flicks, as well as the Spider-Man and X-Men franchises.

About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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