New York City-based Classic Media, an Entertainment Rights group, has appointed former senior marketing manager of Sesame Street for Fisher-Price, Nina Henderson to the position of marketing director, seasonal, preschool and family brands in North America.
Henderson brings experience in marketing established children’s brands, including Sesame Street and Barney to Classic and she will now be responsible for spearheading brand strategies in North America to support the company across programming sales, home video, digital, licensing and promotions.
Based at the company headquarters in New York, Henderson will report to Nicole Blake, SVP of marketing.
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