4Kids Entertainment inks Piñata deals

4Kids Entertainment has scored broadcast licensing agreements with several global broadcasters, including Mexico's Televisa, for CGI-animated series Viva Piñata.
October 31, 2007

4Kids Entertainment has scored broadcast licensing agreements with several global broadcasters, including Mexico’s Televisa, for CGI-animated series Viva Piñata.

New eps of the colorful kids series are set to broadcast on TV3 (New Zealand), Animax (South Korea), Mom Kids TV (Taiwan) and Kids Central (Singapore), in addition to Televisa.

Viva Piñata airs weekly in the US on 4Kids TV and also counts YTV (Canada), France 3, RTL2(Germany), Canal J (France), Nickelodeon (UK, Netherlands, Spain, Australia & New Zealand), NRK (Norway), SIC (Portugal) mediaCorp TV 12’s Kid Central (Singapore) and Children’s Channel (Israel) among its growing list of broadcasters.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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