Entara’s pockets now chock-full

UK-based Entara better check its coats before dropping them off for dry cleaning. There just may be a stray kitten that's hitched a ride in one of the pockets. The global IP company has acquired UK and Eire licensing rights to the Puppy in My Pocket and Kitty in My Pocket toy brands, and is planning on rolling out a comprehensive merch program covering all major categories (excluding toys and confectionery) in the coming months.
By
September 24, 2007

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

GET ACCESS NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com
// Author Page
Related Posts

Sorry, there are no related posts.

Search

Menu

Brand Menu