CNE names Ben 10’s Canadian agent

Cartoon Network Enterprises is expanding its Ben 10 program in the Great White North with Canadian agent Segal Licensing steering the market push. Segal's gameplan calls for growing the IP's presence at retail in the region through licensing and promotional partnerships in a variety of categories.

By Gary Rusak

September 11, 2007

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About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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CNE names Ben 10’s Canadian agent

Cartoon Network Enterprises is expanding its Ben 10 program in the Great White North with Canadian agent Segal Licensing steering the market push. Segal's gameplan calls for growing the IP's presence at retail in the region through licensing and promotional partnerships in a variety of categories.

READ THE FULL STORY

About The Author

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