4Kids hires newsie to manage new media and select TV sales

4Kids Entertainment has set up a new sales exec to push its program catalogue onto digital media platforms worldwide and old-school TV outlets in the Netherlands, Belgium, Turkey, Poland, the Ukraine, Belarus, Central Asia, South Africa and Africa.

September 5, 2007

4Kids Entertainment has set up a new sales exec to push its program catalogue onto digital media platforms worldwide and old-school TV outlets in the Netherlands, Belgium, Turkey, Poland, the Ukraine, Belarus, Central Asia, South Africa and Africa.

Working as manager of international broadcast and digital sales, Jennifer Askin will also lend a hand in developing and executing 4Kids’ market activities at MIPTV, MIPCOM, Natpe, LA Screenings and DISCOP.

Prior to joining 4Kids, Askin worked for nearly eight years in network and cable news production, as well as providing news coverage for ABC News London and NBC News (west coast and New York).

About The Author

Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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