The Jetix Consumer Products, a division of Jetix Europe, is making its first foray into e-tailing with a planned Sonic X store.
The online portal ( www.digitalstores.co.uk/sonicx) will be supported by a partnership with Digital Stores, a UK online retail specialist. A bevy of Sonic X merch including collectible figures, apparel, stationery and mobile accessory items will be available for the June launch, with new items making their way online as they come to market. The site will work across Europe and offer price lists in Euros and Pounds.
Jetix is relying on its broadcast network and six magazine titles to help get the word out to Euro Sonic X fans.
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