EM.Entertainment and Sparrowhawk Distribution have agreed to pool their resources as a part of a just-signed reciprocal distribution agreement. The partnership encompasses all children’s, youth and family content from both companies’ portfolios, including Sparrowhawk’s Crown Media and Hallmark libraries.
The combined catalogues will now be marketed together by a team based in the UK and Germany, under the leadership of Sparrowhawk MD John Morris.
Sparrowhawk is responsible for marketing EM.Entertainment’s programs in North America, the UK and Japan, while EM will sell Sparrowhawk titles in continental Europe, Asia, Africa and South & Central America.