The Animation Imperative

Here's a bad day for an animation producer: You walk into a network, pitch your project, and the broadcaster says, 'It's good, but it's not a cartoon.' Immediately you ask, 'What do you mean?' The broadcaster says, 'I can't see any reason why this is a cartoon. Why is this a cartoon?' You pause and then respond, 'Because I only make cartoons.' And the broadcaster says, 'Be that as it may...this isn't a cartoon.' Finally, you allow yourself a moment of reflection...of quiet time...and you think, 'Shit.'
By
July 1, 2002

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