Nick grants worldwide master toy to Mattel

In a surprising move last month, Nickelodeon and Mattel entered into a multiyear exclusive agreement giving Mattel master toy status for all new Nick properties outside of the U.S. and in any new markets for existing Nickelodeon properties....
June 1, 2000

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

GET ACCESS NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

About The Author

Search

Menu

Brand Menu