Meet Gen Y:

Born between 1975 and 1984 and weaned on Mach-3 media (MTV, fast computers, the Internet), increasingly accessible luxuries (Tommy Hilfiger at Target) and a bull market, Gen Ys, including the higher end of today's teen spectrum, are tough to impress, expect...
April 1, 1999

READ THE FULL STORY

Create a FREE account to unlock all of our content
and get Kidscreen Daily delivered to your inbox.

GET ACCESS NOW

  • Unlock this article, plus our full content archive on kidscreen.com
  • Stay up to date with the latest news in the global kids entertainment industry
  • Business insights and thought leadership delivered to your inbox each weekday

Already have an account? Sign in here

About The Author

Search

Menu

Brand Menu