U.S. Bart Simpson 33%
Tweety Bird 31%
Bugs Bunny 29%
Mickey Mouse 25%
The Flintstones 25%
U.K. Rugrats 45%
Tom and Jerry 44%
Wallace and Gromit 42%
Tweety Bird 30%
The Flintstones 27%
France Asterix 39%
Sonic 33%
Casper 30%
Superman 29%
Batman 27%
Germany Asterix 33%
Tom and Jerry 32%
The Flintstones 29%
Mickey Mouse 28%
Donald Duck 28%
Japan Mickey Mouse 41%
Donald Duck 38%
Snoopy 38%
Aladdin 33%
Dragon Ball Z 30%
China Mickey Mouse 43%
Shun Wu Kong 40%
Hulu Wa 37%
Donald Duck 35%
M&M Guys 27%
*This list is based on the percentage of kids describing the character as ‘one of my favorites.’
Source: The 1996 ABC Global Kids Study, Just Kid Inc., Stamford, Connecticut, 203-358-210
Newsletter
