Fox Kids Network has amended its fall lineup to include Film Roman’s C-Bear and Jamal, a show that had initially been canceled after its first season.
According to Maureen Smith, senior vice president, planning and program scheduling, the change was made in response to high-level network support for the show, as well as positive audience reaction.
The series moves from its current Saturday morning position to the new ‘Phat Friday’ lineup beginning in September, where it will air in a key 7 a.m. position a slot previously occupied by Bobby’s World, which will continue to air during this time Monday to Thursday.
‘We realized that we could put it on once a week and make an event out of it,’ says Smith. ‘We can really focus some promotional attention on it, which we haven’t been able to do to the extent that we’ve wanted.’
C-Bear and Jamal is characterized by the network as a show with a prosocial message. The story centers on a boy whose mother has passed away and who is being raised by his father and his grandparents. ‘There are lots of lessons that are important to the family and family values, and the struggles of single parenthood,’ says Smith. Rapper-turned-actor Tone Loc is the executive producer and the voice of C-Bear.
The program is part of Fox Kids’ core educational programming for next fall.