Articles Tagged ‘Mattel’
In efforts to meet the demands of on-the-go holiday consumers and keep up with mobile shopping trends, Walmart Canada and Mattel have launched the first pop-up virtual toy store in Canada.
Toyco Mattel and FremantleMedia Enterprises have sewn up a US broadcast deal with Disney XD for its action-adventure CGI series Max Steel.
Despite overall entertainment product sales declining 36%, toy giant Mattel reported flat second quarter revenue and stated upcoming product releases for brands like Barbie, Monster High, Batman – The Dark Night Rises, and Disney’s Jake and the Never Land Pirates should drive growth in the next half of the year.
- Why kidsnets are adapting digitally to maintain the attention of today’s younger, more tech savvy multitaskers (Los Angeles Times)
- How focusing on loyalty and changing consumer demands have kept Mattel and Hasbro at the top (Yahoo)
- Nintendo says it won’t block used games on its Wii U unlike rumored restrictions from Sony and Microsoft (TG Daily)
- How opening facebook to kids would boost its mobile ad revenue (Sydney Morning Herald)