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New survey examines how teachers use digital games
INTERACTIVE / KID INSIGHTIn efforts to further understand the impact of digital media in kindergarten to grade eight classrooms, The Joan Ganz Cooney Center has released results from its first US national teacher survey on games and teaching called Teacher Attitudes about Digital Games in the Classroom.
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NBCUniversal, Corus up their stakes in KidsCo
BROADCASTING / PEOPLE MOVES / TVNBCUniversal International has acquired a controlling 51% stake in global children’s channel KidsCo and Corus Entertainment also upped its stake to 43.8%.
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Video games sales nosedive by 42% in April
CONSUMER PRODUCTS / INTERACTIVE / RETAILThe video game industry took another hit in April. Sales of video games software fell by 42% that month versus a year ago, reports market researcher The NPD Group.
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Children’s Emmy nominees announced
TVNominees for the 39th annual Daytime Emmy Awards, which will air on June 23, have been revealed. PBS leads the pack with 51 nominations in the Children’s categories – Sesame Street alone garnered 16 nods – while Nickelodeon racked up 40 nominations. Read on for a list of nominees in key categories.
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Walmart launches AR experience with new Avengers app
CONSUMER PRODUCTS / INTERACTIVE / RETAILIn a move to create a fun, engaging in-store experience leveraging mobile apps, Walmart has partnered with Marvel and released Super Hero Augmented Reality, a new game app based on the highly anticipated May 4 feature film Marvel’s The Avengers.
Tiger Aspect renewed by Zodiak to rep Mr. Bean
CONSUMER PRODUCTS / RETAILZodiak Media’s international division Zodiak Rights has renewed its international licensing agreement with London-based Tiger Aspect to rep the Mr. Bean property.
Nickelodeon UK welcomes Tim Patterson
PEOPLE MOVESNickelodeon UK has named broadcasting veteran Tim Patterson as its new VP of scheduling.
Kidscreened
- New data reveals the photo/video app category is the fastest growing from October 2011 to March 2012 (MediaPost)
- How Hasbro’s CEO shifts from toy executive to movie producer (Chicago Tribune)
- Could worst sales slump since 1999 bring potential takeover bids for Electronic Arts? (Gamasutra)
- The possibility of real-life Transformers walking the Earth is closer than we think (The Verge)
Pac-Man scores new licensing agents for the US
CONSUMER PRODUCTS / RETAIL / TVNamco Bandai Games, Arad Productions and 41 Entertainment have signed several new licensing agents to build progams based on the new action/comedy Pac-Man TV series (26 x 22 minutes), tentatively titled Pac-Man – The Adventure Begins, which is set to premiere on Disney XD in fall 2013.
K’Nex joins the KISS Army
CONSUMER PRODUCTS / RETAILUS toyco K’Nex has inked a licensing deal with legendary rock band KISS to create building toys for kids ages five and up based on the world famous band (and brand).
Let’s Just Play
Out of the SandboxI had lunch with a friend of mine last week who asked me whether I spend more of my time concentrating on play, or on learning. At first I was shocked. Play is how kids learn is so ingrained in my brain that I forgot not everyone thinks that way.
Zodiak Kids sets up new research lab
KID INSIGHT / PEOPLE MOVESThe UK-based children’s production and distribution arm of Zodiak Media has launched a Paris-based international research department called The Research Lab, upping Francois Vallerian to Zodiak Kids’ VP of marketing research.
Disney reports Q2 earnings rise
COMPANIESThe huge success of Marvel’s The Avengers and the promise of a sequel is helping the House of Mouse forget about the box office disaster that was John Carter, as the company reported a 21% rise in second quarter profit of US$1.14 billion versus US$942 million a year ago.
Licensed toys experience growth
CONSUMER PRODUCTS / RETAILThe potential for licensed toy properties continues to climb as dollar sales of licensed toys increased by 1% in the US for the first quarter of 2012, according to market research company The NPD Group.
Kidscreened
- Maurice Sendak, acclaimed children’s author of Where The Wild Things Are, dies at 83 (The Wall Street Journal)
- Angry Birds’ more than 200 licensees help bring in 30% of Rovio’s 2011 revenues (Games Industry)
- How Marvel’s The Avengers avoided the piracy threat last week (The Hollywood Reporter)
- Why running a major Hollywood movie studio today is a tough sell (Los Angeles Times)

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