The first quarter of 2014 brought net losses of US$11.2 million for Mattel, as the worlds largest toymaker saw Barbie sales drop 14%. Meanwhile, Barbie’s American Girl and Ever After High sisters continues to rise in popularity.
Ireland-based Smyths Toys Superstores has announced that Saban’s Power Rangers Megaforce are to make their Irish debut while visiting children and their families at Our Lady’s Children’s Hospital in Crumlin, Dublin, before embarking on a six-stop tour at selected Smyths stores throughout the country.
Toronto, Canada-based Guru Studio has added Monika Sharma to the newly created position of director of marketing. The role was created to meet continued growth within the company’s production, sales, licensing and digital businesses, which has seen the staff grow to 230, a 53% increase from last year.
At a presentation for analysts and investors yesterday, Antonio Urcelay, chairman of the board and CEO of Toys ‘R’ Us, along with company president Hank Mullany, outlined plans to transform the retailer’s core business in the wake of another round of disappointing quarterly results.
US adult-targeted network TLC is cooking up a brand-new line extension that will take Cake Boss products, based on the hit reality series, into the kids space for the first time. And a glance at Cake Boss’s latest co-viewership numbers tells you exactly why.