kid insight
New survey examines how teachers use digital games
INTERACTIVE / KID INSIGHTIn efforts to further understand the impact of digital media in kindergarten to grade eight classrooms, The Joan Ganz Cooney Center has released results from its first US national teacher survey on games and teaching called Teacher Attitudes about Digital Games in the Classroom.
Zodiak Kids sets up new research lab
KID INSIGHT / PEOPLE MOVESThe UK-based children’s production and distribution arm of Zodiak Media has launched a Paris-based international research department called The Research Lab, upping Francois Vallerian to Zodiak Kids’ VP of marketing research.
New study sizes up tween girls’ online gaming behavior
INTERACTIVE / KID INSIGHTOnline gaming provider Spil Games has released its inaugural report on the state of online gaming among US tween girls.
Dover and Sesame to publish STEM-themed book
CONSUMER PRODUCTS / KID INSIGHT / RETAILNew York-based Dover Publications has partnered with Sesame Workshop to publish Sesame Street Simple Science Experiments with Elmo and Friends: Water and Earth, one of the first books to focus on Sesame’s STEM curriculum, which encourages kids to embrace science, technology, engineering and math.
Zinkia and HITN launch educational partnership
INTERACTIVE / KID INSIGHTPocoyo’s a busy boy these days. On the heels of the announcement of the preschool character as the official global kids ambassador for Earth Hour, the Zinkia property will be at the center of the English Language Learning (ELL) component of US-based Project LAMP under a new Ready To Learn (RTL) partnership between Zinkia and the Hispanic Information and Telecommunications Network (HITN).
Kidscreen Summit 2012 maintains global appeal
KID INSIGHTDespite the challenge of a global recession and its impact on many international markets, the 13th annual Kidscreen Summit maintained its overall attendance level by drawing nearly 1,600 kids entertainment professionals to New York earlier this month for four days of intense networking and professional learning.
Olivia products reach classrooms
CONSUMER PRODUCTS / KID INSIGHTGreensboro, North Carolina-based educational content provider Carson-Dellosa, through a deal with Chorion, is launching a line of classroom bulletin board sets based on the girls-oriented preschool property Olivia.
Apps for preschoolers experience strong growth
INTERACTIVE / KID INSIGHTThe mobile market and opportunities for educational apps targeted to toddlers and preschoolers continues its ascent as a new study from the The Joan Ganz Cooney Center at Sesame Workshop called iLearn II: An Analysis of the Education Category of Apple’s App Store reveals apps for preschoolers showed the largest growth (23%) in the last two years among products for iPhone and iPad in the iTunes education category.
Tech-savvy kids still prefer personal communication
INTERACTIVE / KID INSIGHTThe new 2012 ChildWise Monitor survey takes a look at how children ages five to 16 years in the UK use technology and finds that despite unprecedented access to virtual worlds, children still prefer to communicate face to face.


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