According to new research from PlayScience, more than 50% of families that subscribe to any SVOD or media app service are subscribing to two or more, yet 42% of parents spend just US$5 to US$10 each month on this form of entertainment.
A new study conducted by Fisher-Price indicates more similarities than differences in terms of global child-rearing beliefs, the most notable one being that the majority of Millennial parents place a strong emphasis on emotional intelligence as they help their kids grow.
Studies have long highlighted the link between age and device ownership among kids, but new findings from Childwise show just how rapidly preschoolers are getting into the mix, as 73% of under-fives in the UK are said to be using tablets and smartphones.
Even if you have both content and distribution, young people need to know how or where to find the goods in today’s anything, anytime, anywhere media world. Based on new Dubit research, blogger David Kleeman offers five strategies for making content more discoverable and sharable.
Television – even at this point in the streaming era – is primarily global by choice and business model. But recently, David Kleeman was stopped short by the question of how the intersection of culture and media works in the mobile app world, and whether it’s even of importance.
Nielsen findings re-affirm traditional TV as the favored platform for kids, but that doesn’t necessarily mean that viewing habits haven’t changed as time-shifted content and tablet proliferation continue to make marks on the small screen.
As children head back to school, Scholastic Education is launching an augmented, more customized literacy solution service for US school districts to strengthen student achievement both inside and outside the classroom.
There’s been a ton of discourse surrounding the Sesame Workshop-HBO deal, but blogger David Kleeman wants to discuss an aspect that’s received less attention: why does HBO – known best for adult series – want a flagship children’s television property?
Many cultures have their own perception of when a child becomes an adult – or at least someone who is capable of making his or her own decisions. Within digital society, that age just might be 12, according to PwC’s ongoing Consumer Intelligence series. The research firm’s principle strategist explains why.