KID INSIGHT
Olivia products reach classrooms
CONSUMER PRODUCTS / KID INSIGHTGreensboro, North Carolina-based educational content provider Carson-Dellosa, through a deal with Chorion, is launching a line of classroom bulletin board sets based on the girls-oriented preschool property Olivia.
Apps for preschoolers experience strong growth
INTERACTIVE / KID INSIGHTThe mobile market and opportunities for educational apps targeted to toddlers and preschoolers continues its ascent as a new study from the The Joan Ganz Cooney Center at Sesame Workshop called iLearn II: An Analysis of the Education Category of Apple’s App Store reveals apps for preschoolers showed the largest growth (23%) in the last two years among products for iPhone and iPad in the iTunes education category.
Tech-savvy kids still prefer personal communication
INTERACTIVE / KID INSIGHTThe new 2012 ChildWise Monitor survey takes a look at how children ages five to 16 years in the UK use technology and finds that despite unprecedented access to virtual worlds, children still prefer to communicate face to face.
Who do they love? by Wynne Tyree
KID INSIGHTSmarty Pants’ annual Young Love survey tells us what brands kids will flock to in 2012.
Ratings Watch Global
KID INSIGHT / TVThis week, Eurodata TV has provided us with the ratings for the top-five program broadcasts with kids four to 12 in Spain between November 21 and December 18, 2011.
Parents covet couch time with their kids
KID INSIGHT / TVRoughly 60% of US parents see watching TV as a means to connect with their teens, according to a recent study conducted by the Cable & Telecommunications Association for Marketing (CTAM) and C+R Research entitled Watching Gens X, Y, & i.
ABC Monsters reaches new market
KID INSIGHT / TVMSC Malaysia’s Animasia Studio is developing ABC Monsters, an edutainment series for the Asia Pacific market, further extending the global reach of the show that helps kids ages four to six learn English.
Sesame Workshop names new outreach VP
KID INSIGHT / PEOPLE MOVESSesame Workshop has upped Lynn Chwatsky to VP of outreach initiatives and partnerships, where she will develop relationships with strategic partners and organizations to increase children’s outreach programs across multiple media platforms.
Ratings Watch Global
KID INSIGHT / TVThis week, Eurodata TV has provided us with the ratings for the top-five program broadcasts with kids two to 11 in the US between October 24 and November 20, 2011.
Kidscreen Summit reveals packed agenda
KID INSIGHTThe full conference agenda for the 2012 Kidscreen Summit, which is taking place in New York from February 7 to 10, is now online.
The definitive kids ent resource.Photos
Kidscreen Summit 2010 -