Inside the business of children's digital media

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Nursery rhymes sing with big numbers on YouTube, just ask HooplaKidz

‘It’s like my own Disneyland:’ Animator Butch Hartman shares his new mobile platform

Study: Gender roles reinforced & debunked in mobile space

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Tech news of the Week

Hulu strikes content deal with Epix while Netflix favors exclusivity

With Netflix and Epix ending their partnership, Hulu has inked a multi-year deal with the entertainment network that will bring blockbuster films from Lionsgate, MGM and Paramount to the SVOD service beginning October 1.

Canada gears up for Emoji goods

The emoji have a lot to smile about these with a Canadian consumer products push in the works, courtesy of Studio Licensing.

Disney Stores prepare for Force Friday

In celebration of the global retail launch of products from the highly anticipated film Star Wars: The Force Awakens, Disney Store locations will open for midnight madness on Friday, September 4 (Force Friday), and 14 live toy unboxing events will unfold around the world.

With Indiegogo’s help, Hasbro searches for next game idea

It looks like Hasbro is joining the crowdfunding fun, as the toyco is turning to the power of crowdfunding platform Indiegogo in order to find its next physical party-themed game.

Nursery rhymes sing with big numbers on YouTube, just ask HooplaKidz

This is no ordinary lullabye. The nursery rhyme business on YouTube is a hard-hitting one that’s generating millions of dollars and views for content creators. Following its acquisition by MCN BroadbandTV, YoBoHo and its HooplaKidz channel are poised for major growth. CEO Hitendra Merchant lets iKids in on the plan.

Frederator YouTube MCN grows with 90 new channels

YouTube MCN Channel Frederator Network has added more than 90 new channels, which in turn has brought its subscription base to total more than 27 million.


Our spring edition of iKids Digital is now available! We’re taking a look at the looming rise of VR in kids entertainment, how MCNs are boosting the marketing might of kidsnets, and the rise of artificial intelligence in kids tech toys.


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