Skylanders publisher Activision is once again looking to redefine the toys-to-life category it so famously created back in 2011, as the company gears up to launch the franchise’s fifth gaming installment next month.
The fallout from DreamWorks Animation’s ongoing restructuring effort resulted in a second quarter loss of US$38.6 million, but the theatrical success of Home helped boost the studio’s revenue by 40% to US$171 million.
Indie brand manager Coolabi Group has secured a deal with Penguin Group US that will see the children’s book publisher distribute a picture book in the US and Canada based on the iconic British children’s IP Clangers.
Disney Consumer Products and global retailer Uniqlo are taking their six-year relationship to the next level with the launch of a new clothing line and marketing campaign that features characters from the Disney, Pixar, Marvel and Star Wars vaults.
Exactly one month since Disney merged its consumer products and interactive businesses, the mega-division has released Cars Daredevil Garage, a new toy-integrated app that syncs with Mattel’s 2015 line of diecast cars.
L.A.-based Lawless Entertainment has been chosen as the North American licensing, merchandising and publishing agent for Eddie is a Yeti, a new CGI-animated co-production from kids on-demand entertainment service Toon Goggles and Mondo TV.