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Wendy Goldman Getzler

Wendy is Kidscreen’s Senior Writer and iKids Editor. When she’s not compiling Kidscreen’s daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media.

Contact Wendy by sending an email to wgoldman@brunico.com

Articles by Wendy Goldman Getzler

StrawBerryNew2

Strawberry Shortcake scores fast-food deal in Brazil

CONSUMER PRODUCTS

With Brazil currently ranked as the number-one global market for Strawberry Shortcake, the girl-skewing brand is the focus of a new QSR promotional campaign in a total of 450 Habib’s and Ragazzo restaurants across the country.

May 30, 2013 Wendy Goldman Getzler


EquestriaGirls

Hasbro signs with Shout! for My Little Pony Equestria Girls

CONSUMER PRODUCTS / TV

Hasbro Studios’ upcoming animated movie My Little Pony Equestria Girls will be distributed globally by Shout! Factory through DVD releases as well as a variety of digital distribution platforms.

May 30, 2013 Wendy Goldman Getzler


Degrassi-App

Canadian youth screen industry celebrated at Awards of Excellence

iKIDS / INTERACTIVE / MOBILE / TV / WEB

Canada’s Youth Media Alliance paid homage to the country’s producers and entertainers breaking ground in the field of children’s screen entertainment at its annual Awards of Excellence gala last night. Read on for winners across television and digital content categories.

May 29, 2013 Wendy Goldman Getzler


Annebots

Amazon moves ahead with three kids original series

iKIDS / INTERACTIVE / TV / WEB

Amazon is officially entering the original programming race after using customer feedback to whittle down 14 pilots to five full series, three of which are the children’s titles Annebots, Creative Galaxy and Tumbleaf.

May 29, 2013 Wendy Goldman Getzler


BobtheBuilder

Chello Zone builds Russian presence through preschool channel

TV

Chello Zone’s global children’s channel JimJam is launching on Russia’s biggest satellite TV operator, Tricolor TV, which currently boasts 30 million subscribers.

May 29, 2013 Wendy Goldman Getzler


Beyblade

Burger King backs Beyblade

CONSUMER PRODUCTS

The boy-skewing Beyblade battling toys will be made available at more than 11,000 Burger King locations worldwide, following an enhanced deal between the QSR, Nelvana Enterprises and d-rights.

May 29, 2013 Wendy Goldman Getzler


LEWIS_149FINC1 (3)

Nickelodeon welcomes back Layla Lewis, promotes Shannon Friedrichs Higdon

PEOPLE MOVES / TV

Viacom International Media Networks has made two significant appointments, with Layla Lewis re-joining the company as VP of content acquisitions for Nickelodeon and Shannon Friedrichs Higdon being promoted to VP of content and brand management for Nickelodeon International.

May 28, 2013 Wendy Goldman Getzler


Polaroid

Polaroid’s kids tablet to feature Toon Goggles content

GEAR / iKIDS / INTERACTIVE / MOBILE / TV

The five-month-old Polaroid kids tablet will play home to a new free app that provides access to Toon Goggles’ kid-safe online programming.

May 28, 2013 Wendy Goldman Getzler


SaddleClub

Zodiak Kids saddles up for more cross promotions

TV

With a summer-long Versailles promotion in the works for its Totally Spies brand, Zodiak Kids CP Paris is now taking The Saddle Club (Grand Galop) to three equestrian events across France.

May 27, 2013 Wendy Goldman Getzler


Rod Henwood (3)

BinWeevils to grow under Rod Henwood’s watch

iKIDS / INTERACTIVE / PEOPLE MOVES / SOCIAL

Entertainment exec Rod Henwood, who was at the helm of J.K. Rowling’s Pottermore digital venture, has assumed the role of CEO for UK online social world BinWeevils.

May 27, 2013 Wendy Goldman Getzler

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