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Azoomee acquires Da Vinci Media

Operating under two separate brands, the companies will now have a combined reach of more than 45 million global subscribers.
January 14, 2020

Kid content SVOD Azoomee has acquired Berlin kidcaster Da Vinci Media to expand its reach. Operating under the two brands Azoomee and Da Vinci Kids, the companies will a collective 45 million global subscribers via connected TVs, linear channels and mobile apps. The financial details of the deal were not disclosed.

Azoomee is an ad-free, subscription-based streaming service for kids five and up, while Da Vinci’s content targets the six to 11 demo. The SVOD’s acquisition means it gets access to more than 2,500 videos; the 24/7 TV channel Da Vinci, which is available in Central and Eastern Europe, Southeast Asia, Sub-Saharan Africa, Mongolia, Russia, India, Canada and the US; programming blocks Da Vinci Kids and Da Vinci Learning; as well as the  interactive VOD app Da Vinci Kids. Da Vinci’s catalogue includes education-focused series The History of Art, Siesta Z, Finding Stuff Out, Myth or Science and Crafty Art (pictured).

Azoomee has been steadily growing its catalogue in the past few months. Las year, it picked up all three seasons of live-action educational series Do You Know? (75 x 15 minutes) and 50 x 11-minute animated series Addison from Toronto-based distributor Portfolio Entertainment. It followed that up by snagging the 3D-animated series Dr. Panda (39 x seven-minutes) from Dublin-based 9 Story Distribution International, and 2D-animated series Urban Tails (52 x two minutes) from Irish distributor Monster Entertainment. The SVOD also expanded its reach by partnering with smart TV-focused distributor Foxxum to launch on connected TV sets from manufacturers including Vestel, Panasonic, Toshiba, Polaroid and Hitachi, with plans to roll out to Apple TV, Samsung and LG in the future.

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Online writer for Kidscreen. Have a story that's of interest to Kidscreen readers? Contact Ryan at rtuchow@brunico.com

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