Educational preschool SVOD Hopster is extending its partnership with Roku to launch content on the new premium subscription service, The Roku Channel, later this month.
Roku offers hundreds of apps within its service, however one of the most popular is its own. The Roku Channel is free, and once a user has created an account, they can watch hundreds of ad-supported shows. To broaden the experience, Roku is now adding subscription services, including ad-free paid content, starting at the end of the month.
Ad-free Hopster content will be offered via TV, online and the Roku Channel mobile app. Users can access it through their existing Roku accounts, selecting a seven-day free trial from the subscription page; after that trial window, it will cost US$4.99 per month.
Hopster previously partnered with Roku to launch kids content on its streaming services and TVs in the US, Canada, France, the UK and Ireland for a monthly US$5.99 subscription fee. The SVOD service had a big year last year, partnering with Scottish pubcaster STV for a branded children’s area on its VOD app, as well as with Comcast’s Xfinity X1 service and OTT streamer Sling TV in the US.