LIMA Hall of Fame
Consumer Products

WB, Beanstalk execs honored by LIMA

Warner Bros.' Pam Lifford and Beanstalk's Michael Stone will be inducted into the LIMA Licensing Hall of Fame on June 4 during Licensing Expo.
January 4, 2019

Pam Lifford (pictured left), president of Warner Bros. global brands & experiences, and Michael Stone (pictured right), chairman and co-founder of Beanstalk, will be 2019′s inductees to the International Licensing Industry Merchandisers’ Association (LIMA) Licensing Hall of Fame. The kids entertainment veterans will be inducted on June 4 at the LIMA Licensing Awards ceremony, held in Las Vegas during Licensing Expo 2019.

Lifford oversees the Warner Bros. Consumer Products (WBCP), DC and themed entertainment businesses, as well as heading up the global franchise team and leading the alignment of large-scale brand and franchise strategies for characters and brands including Wonder Woman, Aquaman and Wizarding World. She first joined Warner Bros. as president of WBCP in 2016 and increased overall business by 47% in her first year.

Stone, meanwhile, is responsible for licensing the likes of Mary-Kate and Ashley, The Coca-Cola Company and Procter & Gamble. And Beanstalk, the New York-based agency he co-founded, has worked with popular kids brand Talking Friends.

The LIMA Awards are open to licensors, agents, licensees and retailers, and submissions will close on February 1.

About The Author
Elizabeth Foster is Kidscreen's Copy Chief & Special Reports Editor. Contact Elizabeth at efoster@brunico.com

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