9 Story Distribution International has sold Magic Mall Entertainment’s Luo Bao Bei to Channel 5′s Milkshake!
The UK preschool TV block will begin airing the animated series on May 7. Created by Magic Mall’s Grace Tian, written by Dave Ingham (Shaun the Sheep, Octonauts) and co-produced with Cloth Cat Animation, 52 x 11-minute Luo Bao Bei follows the titular character on her quest to understand the world around her. The series, which blends Chinese heritage with British humor, began airing in China last spring.
Luo Bao Bei‘s UK version will see the show’s father character voiced by British presenter Gok Wan (Gok’s Chinese Takeaway).
9 Story handles the toon’s global distribution and merchandising rights, excluding Greater China, and recently sold English-language and Mandarin versions of the series to ABC Australia and E Junior (UAE).