Chinese tech company Tencent has inked a deal with Canada’s DHX Media for more than 450 half hours of children’s content, which will air on its streaming platforms in Mainland China.
As one of the world’s largest tech companies and a major internet player in China, Tencent will make DHX’s content available to millions of new viewers. The WeChat owner recently became the first Chinese technology firm to be valued at US$500 billion on the Hong Kong Stock Exchange, joining an elite category comprised of Apple, Alphabet, Microsoft, Amazon and Facebook.
To date, DHX has licensed more than 11,000 half hours of content to linear and digital services in China, and holds a library of more than 2,700 half hours of Mandarin-dubbed content. Teletubbies, for one, has already been snapped up by Chinese digital platforms iQIYI and Youku.