Less than a month after adding children’s content to its distribution slate, Toronto, Canada-based Blue Ant Media has announced the launch of an animation production arm.
Look Mom! Productions will focus on creating animated content for kids, teens and adults. Based in Toronto, the new arm is headed up by creative director Joshua Bowen, who joined Blue Ant in 2013 when the media co launched its animated shorts pitch program Bite on Mondo.
Look Mom! is currently in development on two animated projects, both aimed at six- to 11-year-old audiences. Toy Hunters (26 x 11 minutes, pictured) tells the story of two brothers who move houses after their parents inherit a mansion. Cloudface (26 x 11 minutes) is about a boy who wants to be more grown up, but can’t leave his fun-loving ways behind him.
Look Mom! is heading to next week’s MIPCOM market with the goal of finding co-production opportunities for both projects.
Last month, Blue Ant announced it had expanded its distribution slate to include children’s series such as Teddies (45 x 30 minutes) and ZooMoo’s Wild Friends (180 x 30 minutes). At that time, Blue Ant acquired 200 hours of content aimed at preschoolers and kids.