Toronto’s Spin Master is acquiring the assets of bankrupt brain game retailer Marbles, which had 40 physical retail stores and an online products business.
Marbles launched as a kiosk in a Chicago mall in 2008 before building its retail operations and was best known for its bestselling game Otrio (pictured). The strategy game for two to four players was aimed at ages eight and up.
Spin Master acquired Marbles’ licensed games, existing inventory, name and website through bankruptcy court proceedings. The sale did not include any Marbles retail assets.
Games and puzzles were the number-one growth category globally in 2016, according to market research firm The NPD Group. The category grew by 18% in 2016 to US$307 million. And research is showing that every type of game in the category is fueling this growth, from family to preschool-skewing games.
The toyco’s games category was also red-hot, with sales increasing by 46% to reach US$337.8 million in 2016.