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YouTube MCN BBTV expands globally

The multichannel network, home to YouTube juggernaut HooplaKidz, is adding eight new countries to its network.
January 6, 2017

Vancouver, Canada-based multichannel network BroadbandTV (BBTV) is expanding into eight new countries: Singapore, Malaysia, Taiwan, South Korea, Vietnam, Saudi Arabia, United Arab Emirates and Egypt.

BBTV is already available in seven languages and 23 countries, including France, Germany, Russia and Japan. The network is predicting large growth in Asia, with the potential for Southeast Asia’s internet economy to reach US$200 billion by 2025, and the Middle East to add US$95 billion per year to its total GDP through digital enterprises by 2020.

BBTV has vastly expanded over the past year to include advertising sales, subscriptions, apps, merchandise and content licensing. It has garnered 22 billion monthly impressions across its brand, which includes 85,000 content creators.

The move follows the company’s recent partnership with Toca TV, when Toca licensed content from BBTV and brought it to 150 countries. It also expanded its network by buying kids producer YoBoHo last April. One of the main gems in the acquisition is HooplaKidz, a prominent kids and family YouTube channel that is also the largest preschool and K-12 educational network on the site. The deal also included 27 owned and operated channels in the vertical.

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