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Cake and Diagonal View form new digital JV

The companies' joint-venture Popcorn Digital will create kids content specifically for online platforms like YouTube.
November 21, 2016

International distributor Cake Entertainment is partnering with London-based digital content producer and distributor Diagonal View to produce and distribute kids content for the digital space.

The new joint-venture, Popcorn Digital, will produce kids content for online media platforms like YouTube. Additionally, certain properties created for digital AVOD platforms internationally will eventually cross into linear space.

Cake—known for its involvement in series like Angelo Rules, Bottersnikes & Gumbles (pictured) and Oscar’s Oasis—will provide development experience as part of the agreement, while Diagonal View will handle channel management, maximizing online traffic and growing revenue and audiences.

Paul Nunn, a former exec at Talking Tom creator Outfit7, will join Popcorn Digital as an advisor and investor. (The original Talking Tom IP was introduced as an app in 2010 and has since grown into a global franchise including consumer products and a YouTube series.)

Earlier this year Cake made some SVOD moves with a volume deal with Televisa’s Latin American SVOD service blim.

Cake has previously partnered with producers like Rovio Entertainment, Channel X, Fresh TV, Komixx Entertainment and Scholastic. The company has also co-produced entertainment properties with TeamTO, Thuristar, Paper Owl, Cheeky Little Media and Kickstart Productions.

About The Author
Elizabeth Foster is Kidscreen's Senior Writer. Contact Elizabeth at efoster@brunico.com

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