Consumer Products

Mondo TV adds licensing strength in Iberia, LatAm

Former Biplano exec Julia Gutiérrez Cillero will extend Mondo TV’s licensing business in Spain, Portugal and Latin America.
October 7, 2016

Julia Gutiérrez Cillero has been appointed licensing manager for Italian prodco Mondo TV Group.

Cillero will be responsible for Mondo TV’s licensing business in Spain/Portugal and Latin America, areas in which the European animation producer and distributor  is expanding.

Cillero’s role will be to identify new licensing opportunities as Mondo TV continues to develop partnerships and projects in these regions. She will report to consumer products director Valentina La Macchia.

Previously, Cillero was the hardlines category manager across the gift, back to school, electronics, beauty and cosmetics categories for Spain-based Biplano Licensing. There, she was responsible for identifying new product categories and potential licensing partners.

Mondo TV’s animated library includes more than 2,000 TV episodes and more than 75 movies for video and theatrical release. Recently, Mondo has seen success with the licensing-friendly series Eddie is a Yeti. The short-form CGI-animated show is co-produced with SVOD Toon Goggles.

About The Author
Elizabeth Foster is Kidscreen's Senior Writer. Contact Elizabeth at efoster@brunico.com


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