In a bid to boost fan engagement, Zag America has launched a dedicated YouTube channel and an exclusive 52-episode web series based on its global CGI-animated TV series Miraculous: Tales of Ladybug & Cat Noir.
The new channel went live today with the first five Miraculous webisodes.
Using a two-format and weekly refresh strategy, the first 10 episodes are 3D CG-animated stories that detail the secret diary entries of Marinette, aka Ladybug (Christina Vee).
These will be followed by a second wave of 2D-animated stories that further expand the show’s Parisian world featuring newly designed characters.
The channel will also have exclusive reveals, season two updates, fandom-based content, toy and merchandise information, doodle drawings and lifestyle-inspired videos covering food, fashion, Paris and romance stories.
Co-produced by Method Animation, Miraculous: Tales of Ladybug & Cat Noir was recently greenlit for second and third seasons. The series currently airs in more than 80 countries on major networks including Disney Channel Europe/LATAM/Korea and Nickelodeon in the US.
The property also boasts a growing L&M program with more than 60 global licensees already on-board.