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Consumer Products

NBCUniversal to eliminate 200 DreamWorks jobs

The layoffs, which span corporate, distribution and consumer products, come less than a month after Comcast's US$3.8-billion purchase of DreamWorks Animation became official.
September 15, 2016

Now that Comcast’s US$3.8-billion acquisition of DreamWorks Animation is official, a series of job cuts amounting to roughly 200 positions are taking place within DreamWorks’ animation unit in Glendale, California.

A spokesperson for NBCUniversal confirmed the layoffs taking place this week are focused in the corporate overhead groups, as well as within distribution and consumer products. These areas in particular show redundancies with parentco NBCUniversal, according to a company-wide statement issued by Universal Filmed Entertainment Group chairman Jeff Shell.

In August, Universal Filmed Entertainment Group unveiled its new chain of command for DreamWorks Animation’s film, television and related businesses. The changes included the departure of Ann Daly from her role as president of DreamWorks Animation, a position she held since July 2014, while NBCUniversal’s brand development president Vince Klaseus began reporting to Shell in his new remit overseeing the joint games, and digital and consumer products divisions for DWA and Universal.

DreamWorks’ consumer products business, which saw revenues grow by nearly US$10 million to US$31.7 million in Q4 last year, has been an ongoing topic for discussion in the wake of the Comcast’s purchase, as the acquisition gives NBCUniversal significant ammunition in an area where it has traditionally lagged behind Disney. 

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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