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Consumer Products

Zodiak Kids relaunches Mister Maker merch

Products from Creativity International based on Zodiak Kids' arts & crafts brand are relaunching in more than 160 Asda stores across the UK.
April 19, 2016

Zodiak Kids’ rebranded range of Mister Maker products are launching in more than 160 Asda stores this week.

The UK-based Walmart subsidiary has picked up a range of 15 products from arts & crafts licensee Creativity International, which renewed a three-year deal for Mister Maker earlier this year and has an exclusive first launch of the new packaging and brand identity.

Products include sock puppets, collage animals kit, fun foam creatures, cool and super craft boxes, mini-makes spaceship spinners, things with wings, mini bugs and play stick ponies.

Today’s news comes just over a month after Zodiak Kids partnered with Europe’s largest visitor attraction operator Merlin Entertainments to bring Mister Maker arts & crafts activities to the company’s 12 Sea Life centers in the UK and Ireland.

About The Author
Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.

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