French prodco Zag is setting up its hit CGI-animated comedy/action series Miraculous – Tales of Ladybug & Cat Noir for international licensing growth after signing a raft of new agents around the world.
Joining the program are TF1 (France); SAMG (Korea); Toei Animation (Japan); Planeta Junior (Iberia, CEE, Greece, Turkey); DeAgostini (Italy); J&M Brands (Benelux); Team! Licensing (Germany, Austria, Switzerland); Bulldog (the UK and Eire); Plus Licens (Nordics and Russia); CLM (South Africa); Mediogen (Israel); Haven (Australia); Segal Licensing (Canada); Gloob/Kasmanas (Brazil) and Doce (Chile, Peru).
Among the IP’s 35 existing licensees are Hachette, Soleil and Leomil in France; Evy of California, Rubie’s, H.E.R., Accessory Innovations, Franco, and SHOUT FACTORY! in the US; Malwee, Grendene, and Sulamerica in Brazil; and Haksan, Leaders Pharm and Chaeekun Korea in Korea.
Bandai America is the property’s global master toy partner and is set to launch a toy line (dolls, figures, plush, role play) this fall at US mass and specialty retailers.
Launches in Europe and Brazil are also planned for fall 2016 preceded by some exclusive teaser programs this summer.
Miraculous – Tales of Ladybug & Cat Noir is a French/Japanese/Korean co-production that currently airs in more than 120 markets on major kidsnets including Nickelodeon US, Disney EMEA and Latin America, TF1 France, EBS Korea and ABC Australia.
The program is the number one-rated kids series on TF1 and EBS, and it ranks in the top-10 across all kids channels in the US.
It’s also a big part of the rapidly emerging girls superhero category at retail, which includes the recently launched DC Super Hero Girls from Warner Bros.