In a move to expand the Toddler Time property, London’s Hoho Rights, the commercial arm and wholly owned subsidiary of kids production and rights company Hoho Entertainment, has signed UK-based Top That Publishing as global publisher to develop and publish a new series of novelty books.
Created and first published by The Creative Studio, Toddler Time began as an interactive book called Toddler Treasury and was promptly followed by Toddler Christmas.
The books star toddler twins Amy and Archie and are intended to both entertain and inform, with key learning goals identified at the start of each book.
Featuring contemporary artwork by English illustrator Katie Saunders, which combines bold colors with mixed patterns, more than 700,000 Toddler Time books have been sold in 16 languages.
New Toddler Time books are set to debut at the London and Bologna book fairs in April.