dogtanian_and_patch
Consumer Products

Willy Fog and Dogtanian raise reading awareness, charitable funds

Spanish prodco BRB Internacional's characters Willy Fog and Dogtanian star together in an interactive eBook just launched by Ronald McDonald House Charities in the UK.
November 12, 2015

BRB Internacional’s animated characters Willy Fog and Dogtanian star together in an interactive eBook just launched by the Ronald McDonald House Charities in the UK.

Entitled Patch and the Talent Show, the book is part of a three-month campaign to encourage parents to spend quality time reading with their children at the end of the day. The campaign also hopes to raise awareness and funds for the independent charity, which provides free home-away-from-home accommodation for families with kids in hospitals across the UK.

In Patch and the Talent Show, the protagonists from Spanish prodco BRB’s TV series Around the World with Willy Fog and Dogtanian and the Three Muskehounds join characters Patch, the Night Light, a character that represents Ronald McDonald Houses, as well as his friends, to organize a contest. With Willy Fog as the MC and Dogtainian showing off his sword skills, the e-book also features several interactive elements such as voice-overs, music and special animations.

 

 

About The Author
Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at pcallan@brunico.com.

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