Petra's Planet
Consumer Products

Petra’s Planet expands virtual world offerings

UK-based Kennedy Publishing is teaming up with Dramaforum to feature editorial content in two of its magazines from the Finnish indie media 'growing franchise Petra's Planet.
October 9, 2015

Finnish indie media company Dramaforum is teaming up with Kennedy Publishing to feature Petra’s Planet editorial content in two of the UK-based publisher’s magazines—Cute in the UK and So Süß in Germany—starting the month.

Designed to empower kids to be active global citizens through exploration and play, the property aimed at kids six to 11 is based on a four-book series that was originally published in Finnish and has since been translated into several languages.

The story follows a young girl named Petra who is transported to different worlds through her mother’s magical theater wardrobe. The publishing-based property has since expanded into kids apps, online virtual world content and educational software.

About The Author
Patrick Callan is a senior writer at Kidscreen. He reports on the licensing and consumer products side of the global children's entertainment industry via daily news coverage and in-depth features. Contact Patrick at


Brand Menu