Barcelona, Spain-based Ingo Devices has launched a line of app-driven electronic toys based on Disney’s Frozen.
Aiming for broad distribution in toy stores and mass-market retailers, the electronic devices (aka AppToys) include a new tablet (US$124) that comes with a microphone and the Frozen karaoke app.
The company is also launching a “Secret Diary” add-on pack (US$37) that lets kids write, take pictures, record and access special content from a pre-loaded Frozen-themed app. It comes with a branded tablet case and a digital pencil bracelet.
Launched in 2007, Ingo Devices has worked with a raft of licensing partners, including Disney, Mattel and Sanrio, to bring a range of licensed product to market featuring Monster High, Minnie Mouse, Violetta, Frozen and Peppa Pig. Last April, it partnered with Disney to produce a range of electronic toys and apps.