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Magic Light brings Stick Man to small screen

London-based entertainment company Magic Light Pictures is adding another animated film to its roster. The new film, Stick Man, is an adaption of the popular book written by Julia Donaldson and illustrated by Axel Scheffler.
June 9, 2014

London-based entertainment company Magic Light Pictures is adding another Julia Donaldson creation to its animated film roster.

Stick Man is an adaption of the popular picture book written by Julia Donaldson and illustrated by Axel Scheffler. It’s the story of a stick man trying to get back to his family in time for Christmas. Magic Light is now producing the 30-minute animated film, set to air on BBC One in the UK next year.

First published by Alison Green Books, an imprint of Scholastic, Stick Man is the latest title from Donaldson and Scheffler to be adapted by Magic Light. The duo have a number of bestselling books, including The Gruffalo, The Gruffalo’s Child and Room on the Broom.

Their popular children’s book Room on the Broom was adapted to film for Christmas 2012. It won a BAFTA in 2013 and an international Kids Emmy Award. The DVD successfully launched in the UK in March 2013, with over 100,000 units sold to date. Magic Light manages production, licensing, global distribution and marketing for the content its produced based on Donaldson  and Scheffler’s work. The Gruffalo and The Gruffalo’s Child has been licensed to more than 80 broadcasters worldwide and have an international merchandising program with more than 40 licensees on-board.

Most recently, Magic Light received the Prix Jeunesse 50th anniversary award for the The Best Children’s TV Fiction Programme of the Last 50 Years for The Gruffalo.

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