SimonMalls
Consumer Products

With DreamWorks’ help, Fuhu courts kids at the mall

With plans of a tablet-themed TV series in the works, Fuhu, the company behind the children's nabi tablet, continues to diversify its reach by now collaborating with DreamWorks Animation on interactive exhibits that will be housed within Simon Malls in the US.
March 31, 2014

With plans of a tablet-themed TV series in the works, Fuhu, the company behind the children’s nabi tablet, continues to diversify its reach by now collaborating with DreamWorks Animation on interactive exhibits that will be housed within Simon Malls in the US.

The nabi Doseum is an interactive exhibit that will leverage technology to engage children and families to connect purposeful play and learning through multi-sensory, educational and entertaining experiences.  The Doseum, located inside Simon Malls, will offer learning modules individually focused on subjects including history, science, social studies and arts.  Each destination will also feature familiar Dreamworks Animation characters and themes.

Naturally, the nabi Doseums will also offer a place of nabi support and services for parents, which will include nabi Tablet rental, nabi Cares service and support, nabi product vending machines and informational classes for parents on technology integration and child development.

The first 25 nabi Doseums will role out exclusively in Simon Malls locations beginning later this year.

DreamWorks and Fuhu made headlines earlier this year with the launch of their DreamTab, which features regularly updated original content.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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