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Marketing

Disney Interactive axes 700 jobs, narrows focus

While the early success of Disney Infinity helped the House of Mouse's Interactive segment see sales rise 38% to US$403 million in its first fiscal quarter of 2014, the company is laying off 700 people - or 26% of the division's global workforce - following particularly sharp losses on the social gaming front.
March 7, 2014

While the early success of Disney Infinity helped the House of Mouse’s Interactive segment see sales rise 38% to US$403 million in its first fiscal quarter of 2014, the company is laying off 700 people – or 26% of the division’s global workforce – following particularly sharp losses on the social gaming front.

The move will place more emphasis on licensed games as the company narrows its in-house production output of mobile and social products.

The company’s Japan-based mobile business, which has been steadily contributing to the growth of the unit, looks to remain intact.

The layoffs follow on the heels of the division’s co-president John Pleasant departing from the company in November following a merger of all games and online operations under fellow co-president Jimmy Pitaro.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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