MIXELS2
Consumer Products

Cartoon Network and Lego launch Mixels app

Following through on the interactive aspect of their new partnership, Cartoon Network and The Lego Group have released Calling All Mixels, an iOS app based on the companies' new Mixels multi-platform, multi-SKU brand.
March 7, 2014

Following through on the interactive aspect of their new partnership, Cartoon Network and The Lego Group have released Calling All Mixels, an iOS app based on the companies’ new Mixels multi-platform, multi-SKU brand.

Currently available for US$3.99 in the App Store, Calling All Mixels lets users play as colorful Mixels creatures and features exploration, combat and strategy-based gameplay, as well as custom animation.

The app includes more than 40 quests covering three expansive 3D environments. Players can mix and match their characters to unlock new powers to help protect against an invading force of evil characters called Nixels.

Calling All Mixels is part of the broader Mixels launch in 2014 that will see original animated shorts air on Cartoon Network and on www.cartoonnetwork.com. A collectible line of mini Mixels building sets will also launch in three waves this year.

The release follows the two companies’ success with Lego Ninjago and Legends of Chima.

About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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