Publishing and multimedia education company Scholastic Media has inked a non-exclusive deal with Hulu to make its hit TV content available on the US-based streaming service for the first time.
Popular Scholastic series earmarked for the Hulu Plus subscription service include The Baby-Sitters Club (based on Ann M. Martin’s book series), I SPY (based on Jean Marzollo’s acclaimed books) and the animated version of Horrible Histories, inspired by the bestselling book series by Terry Deary.
The deal follows a landmark year for Hulu after it cracked US$1 billion in revenue for 2013 and boosted its Hulu Kids content library by closing deals with the likes of Jim Henson Family TV, PBS Kids and Lionsgate.
Scholastic Media also recently licensed content for the first time to the world’s largest SVOD platform Netflix.
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