TalkingTomToy
Consumer Products

Dragon-I to bring more talking toys to kids next year

With the holiday season in full swing, Hong Kong-based Dragon-I Toys is looking beyond to 2014's Toy Fair season with a lineup of new tech toys - including a mobile-powered plush bear - and extensions of products based on licenses like Outfit7's Talking Tom & Friends.
December 20, 2013

With the holiday season in full swing, Hong Kong-based Dragon-I Toys is looking beyond to 2014′s Toy Fair season with a lineup of new tech toys – including a mobile-powered plush bear – and extensions of products based on licenses like Outfit7′s Talking Tom & Friends.

The company is set to premiere its new line of Toy-Fi Teddy at next month’s London Toy Fair. The plush bear harnesses Toy-Fi technology to communicate with mobile devices and send messages to family and friends via the bear.  The 12″-teddy bear utilizes a three-pronged communication and content delivery system and uses Bluetooth-based technology to connect to the cloud as well as to iOS and Android devices. The bear is slated for retail by mid-2014 with the suggested retail price is $29.99.

Dragon-I’s own toy chest brands includes Chatimals, which has already sold over three million units globally.  In 2014, the company will boost its Chatimals line with Cheeky Chatimals, which includes a hamster, monkey and a penguin, are available for a suggested retail price of US$19.99.

Lastly, the company will debut Talking Tom and Friends Talk Back Animation Plush Toy plush. Based on a selection of the popular apps, 2014 will bring Talking Tom and Friends Talk Back Animation in new packaging and a refined Talking Tom.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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