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Matt Hatter goes on an in-flight binge

It looks like Matt Hatter Chronicles will be flying the friendly skies this spring and summer. KidsCo recently picked up the boys series for its Syfy Kids block, and now British Airways and United Emirates have followed suit to freshen up their in-flight TV packages.
April 10, 2013

It looks like Matt Hatter Chronicles will be flying the friendly skies this spring/summer, thanks to a pair of deals secured by the show’s UK-based co-creator, Platinum Films. KidsCo recently picked up the boys series for its Syfy Kids block, and now British Airways and United Emirates have followed suit to freshen up their in-flight entertainment packages.

Working with in-flight entertainment specialist Spafax, Platinum sold Emirates a Matt Hatter branded block that will be available on-board starting next month. BA, meanwhile, will showcase Matt Hatter in its upcoming July Kids TV offering.

Spafax, which also does business with Virgin, Air Canada, Qantas and American Airlines, says it plans to extend the global in-flight footprint of the Matt Hatter brand in the coming months.

The series has already gone to global broadcasters including RTVE’s Clan TV (Spain), Canal Panda (Portugal and Spain), TELETOON Canada, Nickelodeon (Australia and New Zealand) and Network Ten (Australia), and it has also spawned a growing licensing program. Produced by Platinum Films and Toronto’s Dream Mill, and animated by Arc Productions, it follows the adventures of a 13-year-old schoolboy whose life is changed forever when he discovers that his family defends a gateway to a different dimension called the Multiverse.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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