UnlikelyHeroes
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YTV picks up two web series from Shaftesbury

Canadian net YTV is feeding its tween digital market with the acquisition of two live-action digital comedy series from Shaftesbury Films' digital media division Smokebomb Entertainment.
April 5, 2013

Canadian net YTV is feeding its tween digital market with the acquisition of two live-action digital comedy series from Shaftesbury Films’ digital media division Smokebomb Entertainment.

The series include Totally Amp’d (10 x six minutes), a musical comedy series starring Degrassi‘s Christine Prosperi, and Unlikely Heroes (pictured, eight x five minutes), which follows a ragtag group of teens who take on cryptic puzzles, deadly traps and a medieval civilization in the search for treasure.

Totally Amp’d, the first original app series from Shaftesbury that launched in January 2012, rolled out on YTV.com this week. The first four episodes are now available with a new episode to be uploaded every Monday. The series’ companion app for iOS platforms, published by XMG Studio, features interactive music, movie and design studios along with all episodes of the series.

Unlikely Heroes is set to launch on the site in June 2013. The series’ companion app, Unlikely Heroes: Curse of the Crystal Cave, is a puzzle-adventure game that picks up where the series leaves off. It has been developed for iOS-enabled mobile devices and will be free to play upon its release.

Shaftesbury holds global distribution rights for both series and will be offering them to buyers at MIPCube and MIPTV.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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