Domo.purse
Consumer Products

Domo dons new apparel and accessory lines

New products based on the Domo brand are headed to North American retailers this spring thanks to new deals inked by branded entertainment company Big Tent Entertainment.
March 1, 2013

New products based on the viral property Domo are headed to North American retailers this spring thanks to new deals inked by branded entertainment company Big Tent Entertainment.

Rock Rebel will introduce a new line of Domo-inspired fashion handbags in various styles including fashion totes, bowler bags, framed handbags and clutches. The handbags will be available on RockRebelShop.com and across all retail tiers in the US and Canada.

Also arriving is the exclusive Domo and Bait collaboration of apparel and accessories that includes t-shirts, crewnecks, hoodies, footwear, socks, hats, keychains, cast metal lapel pins and plush. The Bait and Domo fashion line will be available exclusively at the Bait flagship store and online at BAITme.com and PYS.com.

Domo originated as the mascot for Japanese public broadcaster NHK and grew into a global  internet meme. The character has since spawned online fan sites, gaming properties and an extensive retail program.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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